“If you don’t know where you are going, you might not get there!”

Our thanks to Yogi Berra for this business mantra.

You may not have a clear understanding of your current actions or whether you have outgrown old strategies. Your goals may be unfocused or outdated.

Sequitur partners with you to clear the air and set up a logical, results-oriented strategy and plan with fine-tuned goals to focus your resources efficiently and effectively.

Your detailed marketing strategy and plan includes:

• Company history and overview
• Marketing mix
• Your brand and brand elements
• Target client profiles
• Business environment
• Budget and financials
• SWOT analysis
• Goals and means to measure achievement
• Marketing activities aligned with your goals
• Calendar
• Regular reviews to check progress and fine-tune activities